Cannes Next | Marché du Film - Festival de Cannes

About

The platform to discover & experience innovation and the future of the entertainment business in Cannes!

Program details

Key Dates: 12-20 May 2026

Access: Marché du Film badge holders

Main Venues: Village Innovation (Pantiero), Main Stage (Riviera), Plage des Palmes (Goéland Beach, La Croisette), The Viewpoint (Lerins)

Target Audience: C-Level & Business Executives, Studio and Commissioning Editors, Virtual Production & Production Managers, Innovators, AI Experts, Entrepreneurs, Start-ups, Tech Companies, Creatives, Investors, Financiers, VFX Pioneers, AI & VP Enthusiasts.

Contact:  Cannes Next

Cannes Next is the Marché du Film’s innovation-focused platform for business, networking, and exploring the future of entertainment.

Cannes Next is where cutting-edge technology meets world-class creativity — a vibrant program designed to spark forward-thinking partnerships and unlock new business opportunities.

From AI to virtual production, immersive storytelling and other new technologies, Cannes Next dives deep into the tech trends and transformations that are shaping our industry. Through a dynamic mix of high-level conferences, expert-led masterclasses, hands-on workshops, and networking sessions, Cannes Next brings together pioneers and disruptors from across the entertainment and tech ecosystems.

Whether you’re a studio exec, a producer, a startup innovator or a creative technologist, Cannes Next offers unique opportunities to connect, collaborate and future-proof your business. Engage directly with thought leaders and changemakers at the new Village Innovation and discover what’s shaping tomorrow’s cinema!

Let’s take the Next step towards innovation in Cannes!

Looking back at 2025

The 2025 edition of Cannes Next brought together the brightest minds and most exciting innovations shaping the future of entertainment.

We went bigger and bolder, with exclusive programming, must-see showcases, and game-changing insights — all hosted in the brand-new Village Innovation, a 1,000m² hub at the heart of the Marché du Film. The space united all major Cannes Next activities alongside the debut of the Immersive Market, creating a dynamic environment for discovery and connection.

Highlights included:

AI for Talent Summit – Explored the creative and business potential of generative AI through keynotes, demos, and debates with leading voices from around the world.
Virtual Production – Attendees witnessed cutting-edge, ultra-high-resolution virtual production technologies that are redefining storytelling on screen.
CresCine’s State of European Film & Nostradamus Report – Two of the industry’s most influential reports provided essential insights and forward-looking analysis for professionals across the sector.
Cannes Next Conferences & Masterclasses – A packed schedule of talks, panels, and expert sessions highlighted the latest trends, tools, and transformative ideas driving entertainment today and tomorrow.

Throughout the week, participants connected with studios, startups, innovators, and creative technologists through networking cocktails, hands-on experiences, and immersive activations — all in a space designed for the next generation of industry changemakers.