Pavilion Design Awards Winners announced
On Wednesday 24 June, the 3rd edition of the Pavilion Design Award took place, keeping up with the idea of highlighting the precious and fruitful involvement of all the institutions attending the Marché every year.
The jury this year was composed of (from left to right): Xavier Cailly, CTO of the Communications agency Bronx, Pierre Lescure, President of the Festival de Cannes, and Ben Croll, journalist. They gathered in Paris, in the Marché du Film offices, for an online walkthrough of all the pavilions.
And the winners of this first time digital edition are :
Best Pavilion Design Award 2020 goes to Cinema from Spain: the jury was impressed by the double challenge fulfilled here in terms of both content and technology. Cinema from Spain offers the visitor very dense and precise information covering an impressive variety of topics in a very clear and structured way, while automatically including them in a real concentrated Cannes 2020 market experience with an omnipresent bright and colorful design all along the journey, from the welcome desk entrance until the chill out end of the day friendly tradition.
‘Coup de coeur’ mention goes to New Zealand Film Commission : the jury was really seduced by the bright and very mastered way the New Zealand Film Commission used technologies at its disposal to offer a modern and distinctive experience to the visitor while promoting the country’s various advantages as a shooting destination.
Jury special mention goes to SEE NL: last year in Cannes, the SEE NL pavilion won the Best Pavilion Design Award for its outstanding creativity which had included Rembrandt references, after having done the same with Mondrian in 2017. This year again, and in a completely new context with new challenges, SEE NL succeeds in offering a perfect overview of its national industry together with a strong identity.
Congratulations to all the institutions for the quality of their involvement all along this new adventure!