Brazil, Country of Honour

BRAZIL

Introducing the Marché du Film's 2025 Country of Honour!

The Marché du Film is proud to welcome Brazil, the 2025 Country of Honour of this year’s market edition!

Brazil’s participation in Cannes will be organized the Ministry of Culture of Brazil and in collaboration with the Ministry of Foreign Affairs — through the Guimarães Rosa Institute (IGR) and the Brazilian Embassy in Paris — as well as the Brazilian Trade & Investment Promotion Agency (ApexBrasil).

In coincidence of the Brazil-France Season — celebrating 200 years of diplomatic relations between the two countries — Brazil will work together with the Marché du Film this year to shine a spotlight on their country’s vibrant audiovisual industry, its exceptional creative talents, and its enduring commitment to international collaboration.

For more general information about the sector and how to work with Brazil:

 

Showcasing the Brazilian Audiovisual Industry

Brazilian cinema is undergoing a dynamic resurgence, fueled by a thriving audiovisual sector that includes over 43,800 companies (as of 2021) and a box office that generated $440 million USD in 2023. This growth is driven by a growing demand for diverse local stories, innovative storytelling, and a rich cultural heritage that is captivating audiences across the globe.

The country’s presence on the international stage continues to grow, with recent successes such as Gabriel Mascaro’s The Blue Trail (O Último Azul), winner of the Silver Bear at the 2025 Berlinale, and Walter Salles’ I’m Still Here (Ainda Estou Aqui), which made history this year as Brazil’s first-ever Academy Award winner for Best International Feature Film.

As the Marché du Film’s 2025 Country of Honour, Brazil will spotlight both established Brazilian filmmakers and emerging talents, offering them a global platform to present their work through curated showcases, exclusive work-in-progress sessions, and insightful discussions. These events will provide international industry professionals with a deeper understanding of Brazil’s creative landscape and open new doors for co-production opportunities.

Expanding Connections & Partnerships

Brazil is firmly establishing itself as a leading global co-production hub, with over 500 co-productions already completed and bilateral agreements in place with 13 key industry players, including Argentina, Canada, Chile, France, India, Israel, Italy, Portugal, South Africa, Spain, the UK, and Venezuela. Additionally, the country benefits from the support of more than 20 film commissions, further strengthening its position in the international film market.

Supported by institutions like Cinema do Brasil and Spcine, Brazilian producers are expanding their reach beyond Europe to forge collaborations in Africa and Asia. With a 26% increase in Brazilian professionals attending Cannes last year, the country’s industry is thriving, offering dynamic opportunities for international partnerships.

Backed by government incentives and a robust production infrastructure, Brazil presents an attractive landscape for global investors and co-producers. São Paulo alone is injecting $10.4 million into audiovisual funding, while national initiatives continue to strengthen industry ties and streamline international collaborations. As the Marché du Film’s Country of Honour, Brazil is ready to connect with global producers, investors, and distributors to foster new business opportunities and reinforce its presence in the international market.

Celebrating 200 Years of Diplomatic Relations

Brazil’s role as the 2025 Country of Honour holds special significance as it coincides with the Brazil-France Season, a year-long celebration marking 200 years of diplomatic and cultural ties between the two nations. This milestone serves as a unique platform to deepen artistic, economic, and cinematic exchanges.

By aligning with this historic occasion, Brazil not only celebrates its shared legacy with France but also lays the groundwork for future cross-cultural collaborations and economic partnerships that will continue to flourish in the years to come.


Join us at this year’s Marché du Film and come explore the vibrant Brazilian film industry!

Brazil and France have long shared a strong and evolving partnership, and this extends to the world of cinema and the creative industries. As we celebrate two centuries of diplomatic relations in 2025, this occasion strengthens the cultural and artistic ties between our two nations.

— Margareth Menezes, Brazil’s Minister of Culture

 

 

Brazil has always had a strong presence in international cinema, especially in Cannes. This has been consistently reflected at the Marché du Film and being the Country of Honor in 2025 further cements and amplifies this partnership. This is a unique opportunity to expand our connections, strengthen dialogues and show the world the diversity and creativity of Brazilian cinema. Furthermore, our presence aligns with the celebrations marking 200 years of diplomatic and cultural relations between our countries. We are ready to take this stage with the full strength of our industry!

— Joelma Gonzaga, Secretary of Audiovisual Affairs at the Ministry of Culture of Brazil

BRAZILIAN AUDIOVISUAL INDUSTRY

With a thriving audiovisual sector and impressive numbers in co-productions, Brazil is proud to present its current achievements!

9th largest economy in the world

$1 billion in revenue is projected for Brazil's film market by 2025

43,815 companies in the AV sector (2021)

$440 million generated at the box office in 2023

200 years of diplomatic relations between Brazil & France

COUNTRY OF HONOUR NEWS

Co-production Day, Brazil, Country of Honour

🤝 France-Brazil Co-Production Meetings at Marché du Film 2025

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